Customer Relationship Management (CRM) refers to the complete process of a pre-sales, sales and service relationship with a client or consumer. Many software applications now exist that permit you to record this relationship from the time clients ask their first question. Good CRM (Customer Relationship Management) software is much more efficient than incoherent records as it saves time in tracking communication / transactions with a customer.

CRM (Customer Relationship Management) is a largely renowned, widely-implemented strategy for overseeing and nurturing a company’s interactions with customers. It entails using technology to classify, automate, and harmonize business processes.

Departments that use CRM (Customer Relationship Management);

• Principally sales  Customer Relationship Management (CRM)
• Marketing Customer Relationship Management (CRM)
• Customer service CRM (Customer Relationship Management)
• Technical support Customer Relationship Management (CRM)

When an execution is effective Customer Relationship Management (CRM) - people, processes, and technology work in synergy to increase profitability, and decrease costs.